My Milo
Website/Pitchdeck
About this Project
My Milo uses movement to help children with cancer on their healing journey. This passion project needed design that honors both the seriousness of childhood cancer and the hope the app brings. I created the website and pitch deck to tell this important story with empathy and clarity.
The character "Milo", soft blur effects, and signature "Milo blue" create a website that works for everyone – serious enough for doctors and parents, friendly enough for children. The design balances professionalism with warmth and accessibility.
The character presence is carefully balanced. Milo appears throughout multiple touchpoints, adding warmth without overwhelming the interface. Visual graphics and animations complement the character. The next evolution: a 3D animated Milo who waves and guides children through exercises on the website.
The pitch deck title slide emerged alongside the website, emphasizing the signature "Milo style." Clean design, friendly character and consistent visual language create immediate brand recognition and set the professional yet warm tone for the presentation.
The closing slide emphasizes the app character – simple and effective. Floating UI elements showcase the digital experience while staying clean and focused. The design reinforces My Milo's core identity: accessible, intuitive and engaging therapy for children.
Toolkit for this project
